by Kimberley Lee | Nov 28, 2015 | Brand, Communication, Public Relations, Social Media
When your campaign hashtag finally achieves a spot in the Twitter trending list you want to be #winning, not #epicfail-ing. Recently, #YourTaxis spewed into the catalogue of social media case studies for what not to do in a big way, not only for their campaign but...
by Kimberley Lee | Nov 6, 2015 | Brand, business, Communication, Marketing, Public Relations, Social Media
Earlier this year I was invited to present a webinar to the Active Management fitness industry audience to share an overview of five things they could do to promote their brands and businesses. The elements I chose to cover this time were: * Raising the profile of...
