by Kimberley Lee | May 20, 2016 | business, Communication, Marketing, Public Relations
For our second Creating the Future of PR Meetup the topic was ‘The Marketing Organisation of the Future’ with Pru Quinlan, CEO, Einsteinz Communications, Ben Shipley, Managing Director, Spectrum Group, and Tony Faure, Chairman, Junkee Media, Stackla,...
by Kimberley Lee | Apr 2, 2016 | Uncategorized
I’ve been working with Ross Dawson to help drive conversation around themes covered in his online publication Creating the Future of PR. We also want to bring industry peers together, a meeting of minds if you will, so we held our first Meetup, a panel...
by Kimberley Lee | Mar 31, 2016 | Brand, BRAND PR SOCIAL, Communication, Public Relations, Social Media
It was an absolute delight to hear from the lovely Analee Matthews, a journalist I’ve known over the years from past gigs at PR agencies working with clients in the health an fitness space. I’ve not had any client news for her for some time so I was...
by Kimberley Lee | Jan 31, 2016 | Brand, business, Communication, Digital, Freelance, Public Relations, Social Media
For the last few months I’ve had the privilege of working with futurist and strategy adviser, Ross Dawson, to promote his new publication Creating the Future of PR. A number of leaders in PR and communications around the world have contributed articles dedicated...
by Kimberley Lee | Nov 28, 2015 | Brand, Communication, Public Relations, Social Media
When your campaign hashtag finally achieves a spot in the Twitter trending list you want to be #winning, not #epicfail-ing. Recently, #YourTaxis spewed into the catalogue of social media case studies for what not to do in a big way, not only for their campaign but...
